Paola
Arosemena
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Your Mobile Market
Project type
Experience Design, Graphic Design, Group Project
Date
Fall 2024
Location
Boston, MA
This project addressed food insecurity in Roxbury, MA by creating a service centered around a fresh produce truck. This mobile market delivers affordable, locally sourced groceries directly to the community, prioritizing accessibility and convenience for residents with limited time or transportation options. To enhance usability, we designed a digital platform where residents can track the truck’s live location and schedule. The website also provides wayfinding details, including recognizable landmarks and precise addresses, ensuring ease of navigation. This initiative reimagines food access by integrating mobility, technology, and community engagement, creating a more equitable and practical solution for fresh food distribution. *Click on images for descriptions*















